Business Case Analysis – joint seminar by MCBS, Franklin University and Oman Society of Engineers

Almost 100 people including executives from ministries, government agencies and major companies; entrepreneurs and management students attended a seminar on Business Case Analysis on 9 February at City Seasons Hotel delivered by Dr. Greg Dzwonnik – Franklin University visiting professor.

Dr. Greg , gave a thought-provoking presentation on ‘Building Convincing Business Justification for Projects’ focusing on key strategies useful for entrepreneurs and managers to spot best opportunities that can help organizations meet business goals using Business Case Analysis as a tool to weigh multiple alternatives.

The seminar was followed by a Q&A Session. Executives from leading companies including PDO, Royal Oman Police, Public Authority of Civil Aviation, Ministry of Transport and Communication, and Omantel among others participated in the seminar which drew to a close with a networking session with host associations.